Mihlali Ndamase Hits 1 Million Followers on Instagram

Making the Influencer space a lucrative one within the SA media landscape

Congratulatory messages have been streaming in on social media for The South African most admired beauty Content Creator, Mihlali Ndamase.  This beautiful and stylish content creator has amassed an impressive 1Million following on Instagram through sharing her beauty tutorials and make-up tips to her audience while collaborating with international brands. Ndamase humbly thanks her loyal audience for sticking through with her since 2014 when she started her Instagram account. 

For the beauty content creator who has been listed among the highest-paid Instagram users, reaching 1 million followers attests to her sheer hard work and producing quality content for her audience resulting in high engagement and impressive brand partnerships. 

It’s quite rare to have a content creator reaching 1 million followers within the SA Influencer landscape using solely their online platforms to host their content and continuing to making it a full-time gig, Mihlali has gone to prove that the industry is lucrative and is growing reaching celebrity status using their own platforms to host content. 


Content curation has created a star for us to marvel at. It led to great collaborations with both international and local, well recognized brands. She has social media in awe of her talent, commanding attention, talkability and love with everything she posts. We are yet to see the best of Mihlali in the new year. More work, more content, more traveling and some chuckles now and again.

Photos by: Katlego Mokubyane


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