Cinemas For The Home: Hisense Launches TriChroma Laser TVs

Hisense launched a new range of TriChroma Laser TVs at CES earlier this month, which will increase colour performance by almost 50 percent more than high-end cinemas.  This new technology will apply to multiple devices, aiming at connecting people, nature and society in the “new normal“.

Hisense announced this cutting-edge display with a transformative product line of Laser TV – TriChroma Laser TV. Dr Liu Xianrong, the Chief Scientist of Hisense Laser Display, explained that the technology controls separate lasers to get purer colours for display. A 128% improvement is achieved in the original RGB colour. TriChroma also attains 20% brightness enhanced at the pixel-level with a 430-nit picture brightness, exceeding that of a regular TV.

Empowered with TriChroma laser technology, the new TV product lines include various screen sizes, from 75-inch to 100-inch. Since the colour gamut coverage reaches up to 151% of the DCI-P3 film colour standard, it is almost 50% beyond high-end cinema.

Audiences can enjoy a strong sense of presence and a stunning in-cinema viewing experience at home.

“Hisense will also launch a Sonic-Screen Laser TV, a 10 000+ lumens commercial Laser TV, and a mass-produced Self-Rising Laser TV, leading the laser display technology toward a new milestone,” said Fisher Yu, the President of Hisense Visual Technology.